ABC/Image Group LA‘Tis the season to stock up on new perfume from Diana Ross.

For the first-time ever, the Motown legend is forging a path into the beauty industry with her Diamond Diana Fragrance.

Inspired by “the powerful, emotional connection of music, memories and scent that transports you to that special place in time,” the perfume, according to the legend’s Twitter account, will be sold on HSN for $95.00.

Fans can now buy Diana’s Diamond Diana Fragrance at a special pre-sale price of $74.95.

Ross was recently honored with a Lifetime Achievement Award at this year’s American Music Awards.

Next year, the entertainment icon will perform a limited engagement of her Diana Ross: Endless Memories show in Las Vegas.

Tickets are on sale now.

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