Adrian Dennis/AFP/Getty ImagesRobert Plant‘s publicist recently labeled as “rubbish” a report in the U.K. tabloid The Mirror that claimed the singer ripped up a contract for a hugely lucrative offer from British mogul Richard Branson for Led Zeppelin to play a series of reunion shows. Now, not only is Branson denying he made the offer, but Plant’s rep has issued a lengthier statement regarding the alleged incident.

The statement maintains that “Plant has not been in receipt of any offers in recent months with any organisation or promoters regarding future Led Zep live shows,” and that the singer “has neither met or communicated with Richard Branson in the last 50 years, so it was with great surprise to see this reported in the press.”

The note finishes by pointing out that Robert “is excited and proud of [Led Zeppelin’s] most recent remastered releases and disappointed with any confusion this current fabricated story may bring.”

For his part, Branson also is denying The Mirror‘s claims, saying, “As much as I love the band, there is absolutely no truth to the story.”

In a post on his Virgin corporate website, Branson writes, “I’ve been left dazed and confused by a story doing the rounds this week about us apparently offering Led Zeppelin £500 million to reform and carry out a tour.”

Branson goes on to reveal in the message that he did communicate with the singer, at least after the article ran, saying, “I spoke to Robert Plant about the story, which he also confirmed is complete rubbish from his side too. Robert told me he is very proud of his history and the band’s past, and has always had great respect and love for his work throughout his career. However, he really believes he must move on with his life and career today.”

Branson then notes how each Led Zeppelin member has their own successful careers “and should be respected in their own right. I’m proud of how so many artists from my generation, whether it is Led Zeppelin, Mike Oldfield or Peter Gabriel, are still being so creative and inventive. They have all moved on into exciting new phases, while still celebrating their incredible pasts.”

Branson concludes, “As Robert told me: ‘Look Richard, I just do things because I love them and I want to do more new things that I love.’ I couldn’t agree more.”

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